China's Intelligent Toilet Industry, 2012
China's Intelligent Toilet Industry
Currently, in Japan and South Korea, from the family to the hotel, the market penetration of intelligent toilet reach over 90%; in Europe and the United State this proportion is 35%; while in Chinas market this proportion is less than 1%.
In China, the leading brands of intelligent toilet are Kohler, TOTO and Roca; the main competing brands are ARROW, FAENZA, Annwa and Huida; the major following brands are Weishang and KDK. In 2011, sales volume is about 1.2 million units and in the first half of 2012, the sales volume is about 700,000 units.
Huidian Research estimated that the sales volume of Chinas intelligent toilet in 2012 is about 1.4 million units, and this number in 2013 and 2016 will reach 1.72 million and 2.9 million respectively.
The price of intelligent toilet is 5-12 times over the price of ordinary toilet, the price of the mainstream products is between CNY 5,000 to CNY 30,000. As for the market situation, the products about CNY10, 000 are the most favorites.
The price of imported brands intelligent toilet is higher, that is about CNY 10,000 to CNY 60,000. The intelligent toilet of TOTO is most expensive; the general price is between CNY 20,000 to CNY 90,000. And then is Kohler, the price is between CNY 10,000 to CNY 20,000. The price of domestic brands intelligent toilet is between CNY 1,500 to CNY 15,000, mainly divided into high, medium and low-end products.
In 2011, the total supply volume of Chinas intelligent toilet reached 1.45 million units. The supply volume of domestic brands intelligent toilet is about 1.4 million units, of which the supply volume of FAENZA is about 600,000 units, accounting for more than 50% of the total domestic brands market share. The supply volume of foreign brands intelligent toilet is about 50,000 units, of which the supply volume of TOTO is the largest, that is about 20,000 units, mainly occupy the high-end consumer market.
China's Intelligent Toilet Industry
Currently, in Japan and South Korea, from the family to the hotel, the market penetration of intelligent toilet reach over 90%; in Europe and the United State this proportion is 35%; while in Chinas market this proportion is less than 1%.
In China, the leading brands of intelligent toilet are Kohler, TOTO and Roca; the main competing brands are ARROW, FAENZA, Annwa and Huida; the major following brands are Weishang and KDK. In 2011, sales volume is about 1.2 million units and in the first half of 2012, the sales volume is about 700,000 units.
Huidian Research estimated that the sales volume of Chinas intelligent toilet in 2012 is about 1.4 million units, and this number in 2013 and 2016 will reach 1.72 million and 2.9 million respectively.
The price of intelligent toilet is 5-12 times over the price of ordinary toilet, the price of the mainstream products is between CNY 5,000 to CNY 30,000. As for the market situation, the products about CNY10, 000 are the most favorites.
The price of imported brands intelligent toilet is higher, that is about CNY 10,000 to CNY 60,000. The intelligent toilet of TOTO is most expensive; the general price is between CNY 20,000 to CNY 90,000. And then is Kohler, the price is between CNY 10,000 to CNY 20,000. The price of domestic brands intelligent toilet is between CNY 1,500 to CNY 15,000, mainly divided into high, medium and low-end products.
In 2011, the total supply volume of Chinas intelligent toilet reached 1.45 million units. The supply volume of domestic brands intelligent toilet is about 1.4 million units, of which the supply volume of FAENZA is about 600,000 units, accounting for more than 50% of the total domestic brands market share. The supply volume of foreign brands intelligent toilet is about 50,000 units, of which the supply volume of TOTO is the largest, that is about 20,000 units, mainly occupy the high-end consumer market.
No comments:
Post a Comment