China's Canned Fruit Industry
The canned fruit is the largest category in the domestic canned food market; it owns high consumer awareness and the competitions are relatively fierce. At present, there is no strong leading brand in the domestic canned food market. The international brands such as Dimoon and Doulex have little influence in China. At present, there are also some domestic brands which have good performance in the domestic market, such as Huanlejia, Truelove, Leasun Food, Yida, Zhimaguan, Lameizi, Kangfa, Jiajiahong and so on. They have good market performance in different regional markets. At present, many domestic manufacturers only target to the regional market.
Viewed from the current sales situation of canned fruit, domestic consumption of canned food market has developed rapidly in recent years. In some regional markets, there are a few brands that with the annual sales exceeded CNY 5 million and even over CNY 10 million. The sales amount of a certain brands yellow peach product is even over CNY 100 million.
As for the consumer level, compares to previous years, acceptance of the canned fruit has changed greatly.
Please note: The report is Chinese version. We will provide the English version in two business days.
The canned fruit is the largest category in the domestic canned food market; it owns high consumer awareness and the competitions are relatively fierce. At present, there is no strong leading brand in the domestic canned food market. The international brands such as Dimoon and Doulex have little influence in China. At present, there are also some domestic brands which have good performance in the domestic market, such as Huanlejia, Truelove, Leasun Food, Yida, Zhimaguan, Lameizi, Kangfa, Jiajiahong and so on. They have good market performance in different regional markets. At present, many domestic manufacturers only target to the regional market.
Viewed from the current sales situation of canned fruit, domestic consumption of canned food market has developed rapidly in recent years. In some regional markets, there are a few brands that with the annual sales exceeded CNY 5 million and even over CNY 10 million. The sales amount of a certain brands yellow peach product is even over CNY 100 million.
As for the consumer level, compares to previous years, acceptance of the canned fruit has changed greatly.
Please note: The report is Chinese version. We will provide the English version in two business days.
No comments:
Post a Comment